Content Marketing
Whether its Video content, Graphics, Animations, copywriting or Audio, We focus on CONTENT THAT CONVERTS
We create content that matters to the People through;
- Creation of engaging content that piques the interest of your audience
- Promoting it where your audience hangs out online
- Using the resulting data to drive insights for future content creation efforts
We believe that content is the engine that drives all your digital marketing efforts, and that the quality of your content will dictate the success of your online presence.
Our Approach
- Our work in content marketing starts with understanding your audience. Once we’ve created personas based on your audience, we focus our attention on picking the right topics based on search volume, buyer intent, difficulty relative to investment, and brand alignment.
- We determine how much new content we’d need to create versus what we can accomplish utilizing existing site content.
- From there, we’ll focus on building links that matter through Digital PR, promoting your content on social media, and then reporting on the success of each piece to better inform your strategy in the future.